Atlanta, GA, Oct. 05, 2026 (GLOBE NEWSWIRE) -- PÜR Minerals, the clean beauty brand recognized for its award-winning mineral foundation, skin-first complexion products, and innovative SPF-infused makeup, continues to redefine what consumers expect from performance-driven beauty. The brand's newest innovation, 4-in-1 Skin Tint Mineral SPF 50, has been named Best Face Sunscreen in the 2026 Cosmopolitan Holy Grail Beauty Awards, further cementing PÜR Minerals' reputation for creating complexion products that consistently earn recognition from leading beauty editors, industry experts, and consumers alike. The formula has also been named Professional Beauty Product of the Year by ESTHE in the Netherlands, and the brand's new Silky Sculpt Dual-Ended Lip Linerhas earned a 2026 She Finds Beauty Award.
Designed to blur the lines between skincare, sun protection, and complexion perfection, 4-in-1 Skin Tint Mineral SPF 50 delivers lightweight, breathable coverage while providing Broad Spectrum SPF 50 mineral protection. The dermatologist-tested formula is powered by 96% skincare ingredients, features non-nano zinc oxide, and is water resistant for up to 80 minutes, making it an effortless everyday essential for modern beauty routines.
Beauty editors praised the formula for delivering the ideal balance of skincare and makeup performance.
"My only issue with this tinted SPF? That it hasn't been a part of my routine forever. The level of coverage is just right, sheer enough that I can apply and blend with fingers but substantial enough that I can skip foundation and concealer." - Lauren Balsamo, Beauty Director, Cosmopolitan
The recognition marks the latest milestone in PÜR Minerals' longstanding commitment to creating innovative complexion products that solve real consumer needs while delivering clinically inspired performance.
A Legacy of Award-Winning Complexion Innovation
For more than two decades, PÜR Minerals has challenged traditional beauty categories by creating multitasking complexion products that combine makeup, skincare, and SPF without compromising performance.
Its iconic 4-in-1 Pressed Mineral Makeup SPF 15 helped pioneer the modern mineral complexion category as the first clean, talc-free press mineral makeup to market. More than 20 million units have been sold worldwide, and the formula continues to be recognized by beauty editors and consumers alike for its ability to combine foundation, concealer, setting powder, and SPF in one complexion-perfecting compact.
Since its debut, 4-in-1 Pressed Mineral Makeup SPF 15 has earned recognition from some of beauty's most respected publications, including Allure Best of Beauty, Allure Editors' Choice, ELLE Green Star Awards, TVSN Beauty Awards, and Shoppers Drug Mart Top Beauties.
Most notably, 4-in-1 Pressed Mineral Makeup SPF 15 has been recognized by the TVSN Customer Beauty Awards as Best Foundation & Concealer every year since the award category was introduced in 2015, a remarkable testament to the product's lasting performance and loyal customer following.
Building on that legacy, PÜR Minerals introduced 4-in-1 Love Your Selfie Foundation & Concealer, an industry-first innovation featuring a dual-ended pump and precision wand applicator alongside one of the beauty industry's most inclusive shade launches. With 100 shades designed to celebrate every skin tone, the groundbreaking formula earned accolades including The Diversity Game-Changer Award from Get the Gloss and Best Inclusive Makeup Range from the Beauty Shortlist Awards, recognizing PÜR Minerals' commitment to innovation, inclusivity, and performance.
Today, 4-in-1 Skin Tint Mineral SPF 50 represents the next evolution of PÜR Minerals' complexion expertise by combining advanced skincare ingredients, dermatologist-tested Broad Spectrum SPF 50 mineral protection, and natural-looking coverage in one effortless formula.
The momentum continues in 2026. In the Netherlands, 4-in-1 Skin Tint Mineral SPF 50 was named Professional Beauty Product of the Year by DOC ESTHE. Silky Sculpt also earned a She Finds Beauty Award, adding to a year of recognition from both consumer and professional audiences.
Continuing to Define the Future of Complexion
From its iconic mineral foundation to groundbreaking inclusive complexion launches and next-generation mineral SPF innovations, PÜR Minerals continues to shape the future of clean beauty through products designed to perform beyond expectations.
With the addition of the 2026 Cosmopolitan Holy Grail Beauty Award, ESTHE Professional Beauty Product of the Year, and She Finds Beauty Award to its growing list of industry recognitions, PÜR Minerals reinforces its position as The Complexion Authority, creating multitasking complexion products that consistently earn the trust of beauty editors, makeup artists, skincare professionals, and consumers alike.
About PÜR Minerals
Since 2002, PÜR Minerals has been creating multitasking, skincare-infused complexion products that combine clean ingredients with performance-driven innovation. From its iconic 4-in-1 Pressed Mineral Makeup SPF 15, with more than 20 million sold worldwide, to its latest breakthrough, 4-in-1 Skin Tint Mineral SPF 50, PÜR Minerals continues to develop award-winning complexion products that simplify routines while delivering clinically inspired results. With a heritage rooted in mineral makeup innovation and complexion expertise, PÜR Minerals remains committed to helping every consumer achieve healthy-looking skin through makeup that does more.
Kaitlyn Wells PUR MINERALS 4074739970 kwells@astralbrands.com